Customer Service – CRM helps you in acknowledging Customer Voice across the web, social, chat, mobile and phone, including customer self-service and social care, and serving them on time to render them an amazing experience. CRM enables organizations to manage cases faster, connect with the right knowledge base to respond appropriately and analyze interactions across the social channel.

Marketing Campaigns – Dynamics CRM brings all your marketing campaigns into one integrated platform. It helps you deliver consistent messaging across all marketing channels and helps you drive better ROI using strategically planned campaigns across all channels.

CRM enables you to identify the most productive campaigns and drive revenue by strategic campaign planning, which are executed across all channels with great consistency. It empowers you to measure the impact your marketing investments in real-time. With CRM, you can plan, design multi-stage and multi-channel visual campaigns, and get real-time marketing ROI analytics.

Customer Segmentation & Analytics – CRM enables you in segmenting your customers on parameters critical for the business, like buying behaviour w.r.t products, timelines, value, etc.; and its further utilization in increasing campaign & service efficiency.